Pretty interested to see how the integration with Omniture worked out since I’m a long time user of SiteCatalyst. Following is the press release from Adobe (you can also check out #csbuzz on Twitter):
SINGAPORE — April 13, 2010 — Adobe Systems Incorporated (Nasdaq:ADBE) today announced Adobe® Creative Suite® 5 Master Collection, a breakthrough release of the industry-leading design and development software for virtually every creative workflow. Focusing on interactivity, performance, and maximising the impact of digital content and marketing campaigns, the Creative Suite 5 product line brings exciting full-version upgrades of flagship creative tools while delivering significant workflow enhancements to designers and developers. Integrating online content and digital marketing optimisation capabilities for the first time, Creative Suite® 5 Master Collection includes access to signature Omniture technologies, to capture, store and analyse information generated by web sites and other sources. Additionally, a brand-new component, Adobe Flash® Catalyst™, joins the Creative Suite, ushering in the ability to design interactive content without writing code and improve the collaborative process between designer and developer.
The Adobe CS5 product family also enables the creation of content and applications for the much anticipated releases of Flash Player 10.1 and Adobe AIR® 2, which are optimised for high performance on mobile screens and designed to take advantage of native device capabilities for a richer, more immersive user experience.
Adobe Creative Suite 5 Master Collection includes, in a single package, all of Adobe’s renowned Creative Suite tools, such as Photoshop® CS5 (see separate release), Illustrator® CS5, InDesign® CS5 (see separate release), Flash Catalyst CS5 (see separate release), Flash CS5 Professional, Dreamweaver® CS5, Adobe Premiere® Pro CS5 and After Effects® CS5. These tools are also available separately or in one of the five Creative Suite editions. The Creative Suite 5 line-up includes Creative Suite 5 Master Collection, Creative Suite 5 Design Premium, Creative Suite 5 Web Premium, Creative Suite 5 Production Premium, Creative Suite 5 Design Standard, as well as 15 point products, associated technologies and integration with new Adobe CS Live services (CS Live Services are complimentary for a limited time).*
“While Creative Suite 5 continues Adobe’s storied history of delivering astonishing new creative features, this release first and foremost addresses the challenges facing publishers and creatives worldwide—how to build profitable businesses around digital content,” said Shantanu Narayen, president and chief executive officer at Adobe. “By coupling online business analytics with our creative tools we’re ensuring that publishers, designers and marketers can create, deliver and optimise beautiful, high-impact digital experiences across media and devices.”
According to Julian Quinn, vice president, Adobe APAC, “The Singapore government’s Creative Community Singapore (CCS) initiative is a testament to the importance of the creative Industry to the country. Today, Singapore continues to be the creative hub that attracts talents from advertising, digital media to industrial design. With the launch of CS5, Adobe aims to help grow this important industry by providing tools and solutions to help our customers continue to explore new ways to develop break-through creative experiences, while cutting down production time and introducing easier ways to leverage technology.”
Mr Quinn said that response from Singapore customers who had been trialing the software ahead of the release had been very enthusiastic.
“We are impressed by the enhancements in CS5. Some of the most exciting features that we are looking forward to share with our students include content aware fill in Photoshop, perspective grid tool in Illustrator, as well as mercury playback engine and GPU acceleration in Premiere Pro. The new product, Flash Catalyst, is also very exciting for education as it will allow lecturers to create interactive teaching materials easily, without any coding.” said Irene Lee, Section Head/Multimedia Technology, School of Electronics & Infocomm Technology, Institute of Technical Education (ITE), Singapore, College West.
Unveiling Adobe Creative Suite 5 Master Collection
Design without Boundaries
More than 250 new features have been integrated into the Adobe Creative Suite 5 Master Collection. InDesign CS5 is powering the transition to digital publishing with new interactive documents and enhanced electronic reader device support. Image creation and editing get a boost with Refine Edge technology in Photoshop CS5, which offers better edge detecting technology and masking results in less time. Photoshop CS5 also includes the ability to remove an image element and immediately replace the missing pixels with Content-Aware Fill. New stroke options allow Adobe Illustrator CS5 users to create strokes of variable widths and precisely adjust the width at any point along the stroke.
Work Faster with Greater Precision
Engineering breakthroughs throughout Adobe Creative Suite 5 Master Collection work together to dramatically improve performance. Adobe Photoshop, Adobe Premiere Pro and After Effects are now native 64-bit applications on both Mac and Windows®, allowing users to work more fluidly when working on high-resolution projects. The highly anticipated NVIDIA® GPU-accelerated Adobe Mercury Playback Engine allows Adobe Premiere Pro CS5 users to open projects faster, refine effects-rich HD sequences in real time and play back complex projects without rendering. The revolutionary timesaving Roto Brush tool in After Effects helps users isolate moving foreground elements in a fraction of the normal time. In addition, Dreamweaver CS5 now supports popular content management systems Drupal, Joomla! and WordPress, allowing designers to get accurate views of dynamic web content from within the product.
Accelerate and Optimise Creative Workflows
Adobe Creative Suite 5 products integrate with new Adobe CS Live*, a set of five online services that accelerate key aspects of the creative workflow and enable designers to focus on creating their best work. CS Live online services are complimentary for a limited time and currently include: Adobe BrowserLab, Adobe CS Review, Acrobat.com, Adobe Story and SiteCatalyst® NetAverages™ from Omniture. Adobe CS Review enables online design reviews from directly in Creative Suite 5 applications, while Adobe BrowserLab is an indispensable tool for testing website content across different browsers and operating systems. “By offering integration with Omniture services in our Dreamweaver and Flash tools we’re providing web professionals and marketers with actionable, real-time intelligence about their online business,” said John Loiacono, senior vice president and general manager of Creative Solutions at Adobe. “We’re helping web pros not only stay competitive but also reach the maximum audience by giving them the capabilities to deliver content across operating systems, browsers, and multiple devices with a stunning set of Flash tools.”
Create and Deliver to More Mobile Platforms
Using Flash Professional CS5, designers can leverage the powerful new features in Flash Professional CS5, including a new text engine providing creative freedom and control over text, enhanced capabilities for team collaboration on projects, prebuilt code snippets for rapidly adding interactivity and integration with Flash Builder for advanced ActionScript® code editing. Using Flash Professional CS5, designers and developers can create, test and deliver web content across a wide range of mobile platforms and devices such as smartphones, tablets, netbooks, smartbooks and other consumer electronics. They can deploy content in the browser with Flash Player 10.1 and as a standalone application with AIR 2. In addition, users can now build AIR applications using the new Packager for iPhone tool preview, a component of Flash Professional CS5, which can be deployed on the iPhone and iPad (subject to Apple’s requirements and approval) with future device support planned for Android, BlackBerry and Palm webOS.
Pricing and Availability in Singapore
Adobe Creative Suite 5 products are scheduled to ship in April 2010 with availability through Adobe’s authorised distributors. Upgrades and volume licensing are available. Adobe CS5 products integrate with Adobe CS Live Services which are complimentary for a limited time.* For more detailed information about features, OS support, upgrade policies and international versions please visit: www.adobe.com/go/creativesuitemaster.
About Adobe Systems Incorporated
Adobe revolutionises how the world engages with ideas and information – anytime, anywhere and through any medium. For more information, visit www.adobe.com.