“I’m working on a story that the world needs to know about. I wish for you to help me break it, in a way that provides spectacular proof of the power of news photography in the digital age.”
Today, this major TED Prize wish is coming true
I urge you to take three minutes out of your day, and click on this link:
(I recommend clicking on the arrow at bottom right of the video player to enlarge it.)
Tonight these pictures will be projected in some 50 cities all over the world. We wanted you to see them first.
Over the past year, hundreds of individuals and companies associated with TED have collaborated in a spectacular TED Prize project, launching today, to raise global awareness of XDR-TB.
The next step is yours. I am today calling on all friends of TED to do their part in spreading the word. Forward this email, blog, write, broadcast, talk with your family, friends and work colleagues. You can quickly add your name to our advocacy effort by clicking the ‘Sign’ button here.
This is a race between the ability of a deadly, mutated bacteria to spread, and our ability to spread awareness first. Health authorities know what needs to be done, but politicians and the public at large don’t have XDR-TB on their radar. That’s what James Nachtwey’s powerful TED Prize wish is all about.
I am so proud of what he and the TED community have made possible. Tonight, and over the next few days his breath-taking pictures are being projected at scale in public places in some 50 cities all over the world. Details are here under ‘Where to Watch’.
(from Chris Anderson)